Learning about the top PPC trends for 2021 is an effective way to determine which new strategies you should incorporate into your pay-per-click advertising for the new year. Knowing what's trending can help you identify new growth opportunities. Here are the top 5 PPC trends for 2021: #1: PPC …
Conversion Optimization Made Simple for Local Businesses
Conversion optimization with website landing pages isn’t exactly something you master in an hour. It takes a lot of analysis and practice, and having the right tools doesn’t hurt either. But when you combine the fact that many companies are trying to marry conversion rate optimization with SEO, …
How Social Media Can Improve Your Small Business Marketing (In 140 Characters or Less)
Do you want to improve your small business marketing efforts? Successful small business marketing is a multi-faceted, ongoing project that often relies heavily on social media sharing. Once upon a time, it seemed that social media might prove to be nothing more than a passing fad. With two billion …