Small business SEO continues to change as the Google algorithm evolves and makes use of machine learning along with the core RankBrain algorithm. With Core Web Vitals as a clear ranking factor in 2022, technical SEO has become even more important for your small business website. Each year we …
SEO
How to Prepare Your Website for Google’s Core Web Vitals Update
Is your small business website measuring up to Google’s Core Web Vitals? In the summer of 2021, Google completed the rollout of the page experience update. The update, in a nutshell, will determine whether your website has a good user experience. If it falls short in any of the three Core Web …
Conversion Optimization Made Simple for Local Businesses
Conversion optimization with website landing pages isn’t exactly something you master in an hour. It takes a lot of analysis and practice, and having the right tools doesn’t hurt either. But when you combine the fact that many companies are trying to marry conversion rate optimization with SEO, …