Pay Per Click (PPC) advertising is yet another effective method of driving traffic to your website. You probably already see PPC ads any time you use a search engine. They are typically listed at the very top of the results page, as well as along the bottom of the page. Getting started with a PPC program, such as Google AdWords can be a daunting task.
Determining the appropriate bid amount, ad copy, and keywords, are time consuming and should be handled by an expert that appreciates both the art and science of an effective Google Adwords campaign.
Advantages to PPC Advertising
- You only pay whenever someone clicks on your PPC ads.
- Tracking the success of PPC ads can be measured through conversion scripts.
PPC ad management services from PersistSEO will improve your return on investment (ROI) by improving the quality of the leads brought in by your PPC ads.
We Can Help with Paid Google Ads
Our team helps your small business by:
- Creating your PPC campaigns
- Conducting keyword research to better target your PPC campaigns
- Revamping existing PPC campaigns to improve their performance
- Improving Quality Score and thereby reducing cost per click
Hiring PersistSEO to manage your paid Google advertising brings specialized PPC management software and marketing expertise to your team. We will obtain data about your competitors’ marketing techniques and conduct a thorough analysis of your keywords. Ongoing performance analytics ensures the continued success of your PPC ads. PersistSEO can also improve your conversion rates by optimizing your website’s landing pages, keywords, and ad copy.
A Smart, Strategic Approach to PPC
Paid search results will vary, depending on market variables and your budget. A smart, strategic approach to paid Google ads is your best chance at success in this segment of the digital marketing industry. With our expert ad manager overseeing your program, PPC can become one of the most productive aspects of your online marketing plan.
PersistSEO offers a free consultation to every new prospect. Our analysis allows us to provide our prospective customers with suggestions for improving their website’s performance, and it gives us a glimpse of how far you have already come with your online marketing plan. Contact PersistSEO today at (770) 580-3736 and ask for your free competitive analysis and consultation.